Articles
How Personal Should You Be?
How much personal information should you share with customers and the world? That question has become more important than ever with the proliferation of social media sites and a tendency to overshare when it comes to things that traditionally were kept private.
Little Known Tip for Building Facebook Fans
This is a guest post from Ann Baker, CEO of Publicity Pros.
Get Motivated!
One of the great things about being self-employed is that there is no boss looking over your shoulder and telling you what to do. One of the tough things about being self-employed is that there is no boss looking over your shoulder, telling you what to do. That is why it is imperative that you are disciplined and self-motivated--you are the boss of you!
Step Right Up
You’ve probably seen carnival barkers standing in the midway, inviting passers-by to “Step right up and see a sight that will amaze you!” They know that if they succeed in drawing a crowd, even more people will stop to see what everyone else finds so interesting. This technique can work for you, too.
There is No “I” in Sales
Don’t waste space in your marketing talking about I, me, we, us, or our. The customer doesn’t care about you, and what you have to say about your company, product or service is far from objective.
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