Articles - Working Smarter
Repackage Your Services for Maximum Profit
When you sell a service you perform personally, your revenue is limited by the number of hours in each day. After all, you can only fit so many appointments into the day, and you have to eat and sleep sometime.
Build Profits Three Ways (Part 3)
In part 1 we talked about how to reduce expenses and increase profits. In part 2 we talked about increasing the amount of each sale you make. Here in part 3, you’ll discover ways to make more sales.
Build Profits Three Ways (Part 2)
In part one, we talked about how to increase your profits by reducing expenses. Here in part 2, you’ll discover ways to increase revenues (and profits) from each sale you make. Next, we’ll cover making more sales. Put it all together, and you’ll increase your profits exponentially!
Build Profits Three Ways (Part 1)
This begins a three-part series on how to build your profits. Parts 2 and 3 will deal with ways to increase revenues, but part 1 starts from the other end: reducing expenses.
Why Doing It Yourself Can Cost More
Should you hire a professional or do it yourself? The answer may not be as clear as you think.
Motivation and Inspiration
Inspiration is a wonderful thing. But if you hear a story, read a book, watch a video, or listen to a speaker and get inspired, what do you do with the inspiration? Is it a good feeling that lasts for a few hours or a couple of days? Or does it motivate you to take action to make changes in your life that keep the inspiration alive?
Outsourcing Yourself
There are many outsourcing services you can use to free up your time. Whether you use offshore outsourcing, domestic outsourcing companies, or the kid down the block, delegating work that you should not be doing will make you more profitable.
Build a Revenue Base
You can insulate your business from the effects of income fluctuations by marketing your products and services in ways that build income streams that keep money flowing to you month after month.
Catching Opportunities
The key to making the most of opportunities is learning how to recognize the best ones for your business.
You Have to Have a Plan
Do you feel like you’re running around in circles, working hard but seeming to get nowhere? Sometimes we confuse activity with progress. Just “doing stuff” doesn’t mean you will get results.
Expanding Your Product Line
You do not have to find new customers to make more money. One way to increase revenues and profits is to increase the average amount of each sale you make to your customers.
Bad Economic Times Can Be Good for Your Business
The media are full of stories about how bad the economy is, and that if we are headed for a recession, if not a depression. All of the talk about a faltering economy has a lot of people nervous. And that nervousness can actually lead to a downturn.
Making Time for Marketing
Take a few simple steps to make time for growing your business.
Thinking in Your Sleep
When you are seeking the solution to a problem, one bit of advice you may receive is to “sleep on it.” But before you head off to take a nap, follow these tips to activate your subconscious mind and get the answers you need.
Seven Ways to Get What You Want from Other People
Want to get people to do what you want? Here are some simple ideas to persuade them
Keep Learning All Year
Discover how to access seminars and courses and other learning opportunities (many free or low-cost) for personal or professional enrichment.
Making a “Big” Impression
You do not need to be a big business to make a strong impression. Learn the simple ways any small business can make a big impression.
What Does Your Email Say About You?
Many of us spend hours every week (or maybe even every day!) dealing with email. Make sure yours makes a good impression.
Multiply Marketing Success with a Master Mind
In his classic book, Think and Grow Rich, Napoleon Hill wrote about the power of the Master Mind. Nearly 70 years after the original publication of Think and Grow Rich, the Master Mind concept is still used by many who are working in an organized way toward their goals. These people join together with others to tap into the collective intelligence, experience and creativity offered by a group.
Choose Your Customers Wisely
In my office, there is a sign that says, “Do not try to teach a pig to dance. It doesn’t work, and it annoys the pig.” That is a reminder to me that there are some customers that are not good for my business. Trying to work with them will be frustrating for both of us.
If It Sounds Too Good to Be True
A client recently contacted me to ask about an opportunity that had been presented to her. Someone was offering to set her up in an online business that would make money for her without any effort on her part.
Make the Most of a Conference
You can spend a lot of time and money going to a conference or workshop. How can you be sure that you will get the greatest benefit from your investment? Here are a few tips:
Make Time by Cloning Yourself
Is it hard to find time to do the things you want or need to do? The solution is simple: Clone yourself! Even though there is no mad scientist who can make an exact replica of you, you can multiply your efforts with a few simple strategies.
Get Focused, Get Results
Do you find that you have lots of ideas, but you never seem to get anywhere with them? Maybe you are good at starting things, but not so good at finishing them. How can you make sure that the great plans you have actually come to fruition?
15-Minute Marketing
Do you think you don’t have enough time to market? Here’s a solution that can help you get started on marketing, or any other task you’ve been putting off.
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