Solo-preneuring is getting paid for doing what you love. It is taking control of your work and your life. Solo-preneuring is a form of self-employment, but it is much more. It enables you to integrate your work and your life so that you feel good about what you do for a living.
Thinking outside the box can deliver some great ideas. Unfortunately, those ideas have to be executed inside the boxes we all inhabit.
Do you get hung up on something you see as a shortcoming of your business? What you believe is a negative can actually be a positive to your customers.
In addition to your book, think about adding other products and services to better serve your customers and increase your profits. Here are some ideas to get you started:
Does your business have a money tree you can shake when a little extra cash is needed? Every business should have one!
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