In a recent article on email communication, we talked about email etiquette and how to avoid annoying recipients of your emails. The last point was not to send unsolicited email. But when is email ‘unsolicited’ and when is it actually OK to send unsolicited email?
Email is an invaluable tool for keeping in touch with customers, reaching out to prospective customers, sharing information with others in your industry and more. But you can damage your reputation and image by using email poorly.
Email is a wonderful communication tool, but many people do not use it properly.
You have probably heard that “the money is in the list.” That means that the subscribers to your email newsletter can be a source of profits for your business. After all, these are people who want to hear from you, and have invited you in to their email inboxes. They will be more likely to buy from you than a random visitor who happens to land on your website.
Many of us spend hours every week (or maybe even every day!) dealing with email. Make sure yours makes a good impression.
Many of us spend hours every week (or maybe even every day!) dealing with e-mail. Make sure yours makes a good impression.
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